How to Get More Traffic in 3 Simple Steps

Alan went fishing – the streams and rivers had just been stocked with trout and he was looking forward to catching some nice fish. He was completely ready with the right equipment. Alan had the perfect rod and reel. The perfect lure and the perfect wading boots… but he wasn’t catching any trout. He couldn’t …

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PaperTemplate Interview with Robert Plank

I recently had a chance to sit down and chat with Robert Plank, who created an awesome new WordPress plugin called PaperTemplate. Most online marketers know the importance of using dedicated landing pages, squeeze pages, and sales pages in their marketing funnels.  The only problem, especially for those who use WordPress (and who doesn’t these …

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No Good, Rotten, Simply Terrible Customers

A customer walked into Hannah’s store with a snow globe she had bought. But something wasn’t right. Hannah could tell just by the look on the customer’s face. The figurine in the snow-globe was turned around backwards. And the customer was MAD. Hannah took the snow-globe turned the winder on the bottom and handed it …

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My 7 Step New Year’s Marketing

Last year in January I went to the gym (something I do pretty regularly) and watched all the people working out. There were probably 3 times as many people as there usually are. It happens every January. But by February, the numbers started to dwindle again, and we were left with pretty much the same …

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