What they don’t tell you before you quit your job to pursue your dream business…
Being in business for yourself can sometimes feel like you’re juggling on a tightrope, riding a unicycle – trying to keep everything going all at once.
I remember it like it was yesterday…
That cube was suffocating. I felt like that dull grey box was taking my soul and pressing in on it like a trash compactor.
And I was DEEPLY afraid – to the core of my being – that if I stayed where I was I would get swallowed up by the Great Corporate Machine and lose my soul in the process.
The sad part was… I had achieved every measure of success that was laid out for me by my parents and society. I had the fancy college degree and the “good job” at a major “Wall Street” investment bank.
I was on my way.
Look… my parents even bragged about me to their friends at dinner parties.
But… I hated EVERY MINUTE OF THAT SOUL SUCKING LIFE.
If you’re an entrepreneur or self-employed (or want to be) then you probably know exactly what I’m talking about.
It’s that drive to do your own thing, on your own terms and on your own timetable that makes working for the Great Corporate Machine so mind-bendingly crushing.
It’s not the work that’s so terrible.
“Entrepreneurs are willing to work 80 hours a week to avoid working 40 hours a week”. —Lori Greiner – Shark Tank
Entrepreneurs work really hard. And most of the time we LOVE it.
It’s being stuffed into a box – made to conform to the expectations of parents, society, and bosses – that’s so suffocating for people like us.
So… when I couldn’t take it anymore… I fled the corporate world as fast as a Lamborghini on a race track and left that soul-crushing cube for another person to occupy. I KNEW that I could make ALL my dreams come true – if I just put in the effort.
And the reality is that NOW I’m happier 96.3% of the time than I was when I was a drone in that grey-walled skyscraper reality.
I get to work when I want. Where I want. On what I want.
And there’s no better thing than that kind of FREEDOM for people that are built like us – people who CRAVE the ability to make their own way and do their own thing.
But… I’m not going to lie to you and paint a picture with rose-colored glasses.
There were a couple of really HARD years along the way to 96.3% happy zone. I mean really, really hard.
(that was BEFORE I discovered the power of the LEVER – more on that later)
But no-one ever really prepares you for the times when you have to just tough it out… they like to sell you the end result and don’t tell you about the struggle.
Here’s what most gurus, experts, and online-pontificators won’t tell you about the “self-employed lifestyle”.
Working for yourself – and forging your own path in life – it ain’t for the faint of heart.
All those videos of gurus in Lamborghini’s or working from the beach?
Yeah… that usually comes after many, MANY years of blood, sweat, and tears. It’s not as easy as they make it out to be.
Here’s the deal.
All of the business people that I work with expect to put in blood, sweat, and tears – it’s what entrepreneurs do, but they also expect to get a big return on that investment.
We’ve all heard the success stories. We know it can happen. We just have to WORK for it, right?
But the hard work is only HALF the story. It’s like knowing that Darth Vader is Luke Skywalker’s father, without knowing about the Force.
Look… I’ve done the hard work just like you…. crazy hours just to make ends meet, stressing over how to pay my bills. I’ve lived through boom times and bust.
(EVERY successful entrepreneur I know has the same story – even the “greats” like Apple-founder Steve Jobs who got kicked out of the company he founded)
And I’ve discovered a way to make EVERYTHING run more smoothly and be a whole lot more FUN.
I’m going to tell you the 100% truth. I don’t have some kind of magic pill that will suddenly make your life as an entrepreneur all unicorns that poop rainbows.
But I CAN show you a few simple LEVERS that if pulled in the right order will start to bring in great money in much less time AND bring back the JOY and PASSION that got you into business in the first place.
Like Archimedes said way back in 250 BCE:
“Give me a lever long enough and a fulcrum and I can move the world.”